WIN CLIENTS
CONSISTENTLY
Scale your creative business to regular £30k+ client opportunities
in less than 30 minutes per day.
Win Clients Consistently is a 3-month programme for creative business leaders who want more clients without cold calling or depending on their existing network.
Even if you depend on referrals now, have never ‘done’ new business before, hate the sales role, or don’t think you are tech-savvy.
So you don’t need to worry about where the next referral will come from.
Win Clients Consistently is THE only programme that simplifies lead generation for small, creative businesses and freelancers.
No ads are required. No extended marketing budget. No fancy website or large social media presence.
You'll learn the positioning strategies that get you into conversations with high-paying clients. The same strategies that work for large agencies are modified to work for your immediate new lead needs, whether you're one person or have a large team.
IN LESS THAN 3 MONTHS YOU WILL:
Have a new business & marketing strategy in place.
It’ll run daily in the background, even if you’re on a tight deadline and don’t have time to attend to it.
Have 100 prospects a week aware of your creative firm.
Be dedicating 30 minutes per day on average to new business.
Tick 'find more clients' off your to-do list once and for all.
What To Expect
01
Forget about being a “natural” salesperson. We uncomplicate how to get leads, so you can win the kinds of clients you actually want to work with. This system has so far helped 45 agencies of all sizes, from sole traders to teams of 200+ people, book £30,000+ clients.
I don't need you to:
Be a big public figure.
Redo your entire website.
Spend any ad budget.
Reach out to every single individual you’d like to work with one at a time.
Do lots of social media posting.
Take forever to implement.
Put together complicated, highly customised proposals.
I only need you to follow this six-part framework that will result in your next 100 leads.
WHAT IT IS
02
Maybe you are an agency owner who founded your own business after leaving a senior role at another business.
Maybe you were frustrated with the types of projects you were working on and wanted to do more creative work and less client appeasement. However, you've found yourself juggling many hats: HR, finance, new business, client handling, and the actual design work.
Maybe you can't afford to hire a new business person until you have more clients, but you're too busy with the work you already have to find new clients proactively.
As a result, maybe you end up saying 'yes' to the kind of clients you left your old job to avoid, just to keep the lights on and pay your staff.
You may be a business owner, but you’re likely a partner or a parent too. And if so, maybe you’re feeling, there has to be a way out of this catch-22 so you can have more time to focus on the roles and tasks you truly love.
Win Clients Consistently is designed for micro to mid-sized design agencies eager to establish a reliable new business pipeline. Whether you’re a solo entrepreneur or a team of up to 40, our system adapts to your unique needs and scales with your growth.
WHO WE HELP
03
You're not the only one out here doing what you do.
Let's be real, there are a lot of coaches out there.
In fact, 900,000 globally. Gulp.
But as many competitors as you have, believe it or not, there are still more clients.
The problem is it hard to find them and get their attention.
Why is that if there are so many of them?
Simple. Attention is scarce, people are being bombarded with more messages than ever, and there is less time to digest them all.
That doesn’t mean you shouldn’t reach out.
It means they need you to make yourself known and make it easy for them to say yes to working with you.
Be the company that sends the message that stands out and changes their mind.
Win Clients Consistently helps potential clients find you and see that your business has exactly what they're looking for. With so many options out there, your strategy is to make their choice super easy. By being really helpful, smart, and personal in your outreach, your creative business will be front of mind when the next opportunity comes along.
No excuses. Get word to them and give them an easy yes to working together.
WHY NOW IS THE TIME
"Our first client win after starting work with Charlotte represented a return on investment of over 1600%. Within 2 weeks of setting a campaign into action that Charlotte guided us on, we won our second biggest client in the history of Popp Studio.
Working with Charlotte has unlocked a confidence about the way we approach new business that has delivered immediate results."
CO-FOUNDER POPP STUDIO
ANDREW SLADE
"We now have clarity and a super smart approach. We have really strong foundations in place which are not costing me lots of time, money and effort to maintain.
What I love the most is the use of smart automation. You really made it simple to understand and get in place."
FOUNDER, INSIDE
OUT
EMMA SEXTON
LOCATION:
LOGISTICAL MATTERS
Remote
DURATION:
Lifetime access, but generally takes clients between 2- 12 weeks to implement the training and get their strategy formed and running. If you feel you need a higher level of support, there is discounted ongoing consulting available.
SCHEDULING:
IMPLIMENTATION:
COST
+ PAYMENT TERMS:
None required! You can start when you like.
Includes a 1:1 call with Charlotte, all 6 video modules with over 40 lessons, 12 x worksheets to help you implement, 5 x resources to accelerate results, 6 x recommended tools so you never guess what tech will work best, plus On-demand Office Hours to get answers to your questions.
£1796
Payment in full £1796
Or as four monthly auto-pay instalments of £449.
Or as 20 weekly auto-pay instalments of £90.
Plus UK VAT, if applicable.
Non-refundable.
About Charlotte
Since 2007, Charlotte Ellis Maldari has built a career focused on helping creative agencies grow.
Her experience spans from being the Marketing Director at BrandOpus, where she helped expand the company from 30 to 100 employees, to running her consultancy, Kaffeen.
At Kaffeen, she dedicates herself to guiding creative businesses through gaining new clients and expanding their reach.
Charlotte's deep understanding of the industry comes from years of firsthand experience in both agency settings and client management, making her an expert in practical, effective business solutions for creatives.
Frequently Asked Questions
Absolutely! I have over 17 years of experience working with design agencies, and I know you want a sales approach that isn’t icky, aggressive, or pushy. This is why Win Clients Consistently is so effective. It works for you even if you’re not a natural salesperson.
Nope. This a client-centric approach that blends automation with understanding your audience, you actually build credibility and reputation with your prospects and make sales an easy and natural next step.
Not much at all. In fact, once you’re done with the initial setup (that takes around 14 hours or so!), you’ll only need to spend 4 hours per week implementing on an ongoing basis.
04
The right time to start generating new business was last year. The next best time is now! Don’t wait for your pipeline to dry up before you start drumming up new business. Start today so you won’t have to stare at an empty pipeline 6 months from now.
Yes! I am on hand. You simply send in your questions and I respond to them with a personalised video. And if you need additional 1-on-1 support, we can chat about that too.
Yes! I’ve worked successfully with agencies that have used this approach with a team of 250 people and agencies with 2-3 people. This is a versatile, fluff-free approach that works for any creative firm.
If you’re someone who is responsible for new business and marketing for your company and you’re tired of what you’re currently doing and you want an efficient, fresh, and proactive plan for your new business, Win Clients Consistently will help you.
