I’m Charlotte Ellis Maldari, founder of Kaffeen, and I’m here to help you win dream clients without all the sales sleaze.

I started Kaffeen because I saw a clear problem: way too many creative pros are incredible at what they do but feel totally lost when it comes to finding the right clients. That’s where I come in. With nearly 20 years of experience helping top creative agencies, I know how to help you build a system that brings in the clients you deserve—without the dreaded cold-calling or endless content posting.

If you’re like most creatives I work with, you’d rather walk barefoot over a Lego pile than try to “sell yourself.”

I get it — sales isn’t your favourite thing.

I get it —
sales isn’t your favourite thing.

Ever Wish You Could Just Do the Work You Love and Skip the Salesy Stuff?

and Skip the Salesy Stuff?

Ever Wish You Could Just Do the Work You Love

No. 01

Let’s Make Sales Feel Like a Natural Extension of Your Creativity

My approach isn’t about cheesy tactics or feeling pushy. I focus on building what I call an “organic lead system” that does the work for you. So, when someone reaches out, it feels like they’ve found you, not the other way around. Imagine your business bringing in inquiries like clockwork so you can actually get back to doing what you love. No sleazy tricks, just a solid, natural system.

No. 01

Let’s Make Sales Feel Like a Natural Extension of Your Creativity

My approach isn’t about cheesy tactics or feeling pushy. I focus on building what I call an “organic lead system” that does the work for you. So, when someone reaches out, it feels like they’ve found you, not the other way around. Imagine your business bringing in inquiries like clockwork so you can actually get back to doing what you love. No sleazy tricks, just a solid, natural system.

No. 02

When I’m not knee-deep in strategies to make sales feel less like sales, you’ll probably find me scouting out the best espresso or debating if “I hate cold-calling” counts as a personality trait. I know what it’s like to want clients without feeling like you’re always in sales mode. And it’s exactly why I’m so committed to helping creatives like you get there, too.

A Little About Me (Fun Fact Alert)

No. 02

When I’m not knee-deep in strategies to make sales feel less like sales, you’ll probably find me scouting out the best espresso or debating if “I hate cold-calling” counts as a personality trait. I know what it’s like to want clients without feeling like you’re always in sales mode. And it’s exactly why I’m so committed to helping creatives like you get there, too.

A Little About Me (Fun Fact Alert)

No. 03

Since founding Kaffeen, I’ve helped over 5,000 creatives ditch the traditional “sales” grind. Whether it’s through a 1-hour strategy session or long-term coaching, I’ll show you how to grow your client base in a way that feels good.

Let’s Make Your Business Growth Feel Effortless

No. 03

Since founding Kaffeen, I’ve helped over 5,000 creatives ditch the traditional “sales” grind. Whether it’s through a 1-hour strategy session or long-term coaching, I’ll show you how to grow your client base in a way that feels good.

Let’s Make Your Business Growth Feel Effortless